I was speaking this morning with a coaching client, who was trying to commit to an exercise program. When I asked her what some of the roadblocks were, she mentioned that she gets herself caught up in a good book, and then doesn't want to break away from the book to go to the gym.
Now for me, I don't even need a GOOD book as a temptation to skip a workout! But here's what I do: I have a special, terrible stash of junky magazines I pick up from my airport visits (I am too embarrassed to name them here, but you probably can guess that at least one of them leads with a "Britney!" headline) -- and I only allow myself to read them on the treadmill, bike or elliptical. That way, when I am craving crap (of the intellectual kind), I take myself directly to a sweat n' read session.
I suggested to my client that she buy a stash of books she has been eager to read, and park them in her gym bag. They can only escape that gym bag AT THE GYM. They are not to see the light of day anywhere else.
Her response? "Why didn't I think of that?"
My response: "Hey, that's what a coach is for!"